Wednesday August 20 2008
Great Web Design - XFM
Web design, like any other form of art or design is very subjective and in the eye of the beholder, however, when we see a site that provides a perfect blend of design, functionality, navigation and content - we like to share it. XFM, the London and Manchester based radio station seem to have got this blend just right with the latest iteration of their website www.xfm.co.uk.
A really nice sketched design template compliments some strong features in a strong layout. Unlike many radio stations, listening on your PC is a simple click profiled on the top of the page as their main call to action and they also utilise a very popular news profile mechanism that automatically flicks between the top 5 stories or offerings.
They are of course a commercially focused radio station dependant on advertising so ads are a necessity on the site. Whilst these do take up a significant area of real estate on the home page they have been slotted in so as not to completely take-over the site.
Overall, this is a great site. Well designed, highly functional and easily navigable.
XFM - we salute you.
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